The foundation of the Internet is based upon marketing & without a successful business model the Internets technological progression will stumble to a halt.

Twenty-six years and four months ago, an idea to globally interconnect a limitless number of computers was realized. This idea was to offer a new form of communication that had incredible potential. Sharing information was now made possible making web pages/applications universally accessible. Needless to say since then it has been indexed, commercialized and perpetuated. Indeed it has grasped the attention of millions and taking the term, “global media” to an entirely new level. It is the greatest record of mankind ever created with literally millions of new pages being made each and every day, demanding and proclaiming it worthy of our attention.

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I have been preparing a PowerPoint for a class that I will be teaching, which flows through some of the basics of Social Media. It contains several recent YouTube videos and links to some great resources. I cover,

1. definitions of social media
2. the effects of social media
3. some statistics of social media as it relates to the current economic climate
4. increasing trends of mobile social-networking
5. and the change of philosophy that social media brings to PR and Advertising

All this information has been aggregated from several sources that are all linked to in the PowerPoint.

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